A New Chapter in Luxury Travel Literature
There is a particular kind of wanderlust that lives not in the itinerary but in the sketchbook — in the smudged charcoal line of a building seen at dusk, or the watercolour wash of a street market caught mid-morning. Louis Vuitton understands this intimately, and the maison's celebrated Travel Book series has long served as one of the most quietly covetable objects in the world of luxury travel. Now, the French house is turning its gaze to Berlin, commissioning Croatian artist Miroslav Sekulić-Struja to render the German capital in a new volume that feels as much like a private journal as a collector's edition. For Asia's most discerning travellers, this release is both an invitation and an object of desire.
What Makes the Travel Book Series So Compelling
Louis Vuitton launched its Travel Book series as a natural extension of the brand's foundational identity — the art of the journey itself. Each edition pairs a world city with a single artist, granting them creative freedom to interpret a destination through their own sensibility rather than through the lens of a conventional guidebook. The results have been consistently extraordinary, with past volumes covering cities from Tokyo to Havana, each one a visual essay that rewards slow, repeated reading. What sets the series apart from other luxury publishing ventures is precisely this refusal to be encyclopaedic — these are impressions, not instructions, and they carry the weight of genuine artistic conviction.
For the Berlin edition, Sekulić-Struja brings a distinctly Eastern European perspective to a city that has always defied easy categorisation. His work is known for its raw, expressive quality — bold strokes that capture emotional atmosphere rather than architectural precision. Berlin, with its layered history, its brutalist monuments, its neon-lit underground clubs and its quietly elegant museum island, is a city that demands exactly this kind of subjective interpretation. The resulting volume is said to move between the monumental and the intimate, from the vast open spaces of Tempelhof to the candlelit corners of Mitte's wine bars.
How to Pair the Book with a Berlin Weekend
For the Asia-based reader planning a long-weekend escape to Europe, the Berlin Travel Book functions as the ideal pre-trip companion. Read it on the flight — ideally in a lie-flat seat on Singapore Airlines or Cathay Pacific's first class — and arrive with a sense of the city's texture already under your skin. Consider basing yourself at the Hotel Adlon Kempinski on Pariser Platz, where the views toward the Brandenburg Gate provide a cinematic counterpoint to Sekulić-Struja's more abstract interpretations. Alternatively, the Soho House Berlin in the Mitte district offers a more editorial atmosphere that mirrors the book's creative spirit.
- Collector's note: The Travel Book series is produced in limited print runs and frequently sells out at flagship stores
- Pairing suggestion: Request the book as part of a welcome amenity at Louis Vuitton's private client services
- Price range: Travel Books are typically priced from approximately €45–€65 depending on market
- Available at: Louis Vuitton flagship boutiques and selected travel retail locations across Asia
Louis Vuitton Travel Books
📍 Available at Louis Vuitton flagship stores across Asia, including Singapore, Tokyo, Hong Kong, Shanghai, and Seoul
📞 Contact your nearest Louis Vuitton boutique or dedicated client advisor
The Wider Appeal for Asia's Luxury Travellers
Louis Vuitton's Travel Books occupy a rare space in the luxury market — they are affordable enough to be gifted freely, yet considered enough to sit on the coffee table of a Roppongi penthouse or a Peak-side villa without a moment's hesitation. For the UHNW traveller who collects experiences as deliberately as they collect objects, each new volume is both a prompt and a memento. The Berlin edition arrives at a moment when the German capital is experiencing a quiet renaissance in high-end hospitality, with several new five-star properties and Michelin-recognised dining rooms drawing a more sophisticated international crowd than the city's backpacker reputation once suggested.
Whether you plan to visit Berlin this season or simply wish to own a beautifully rendered portrait of one of Europe's most complex cities, this latest addition to the Travel Book series is a reminder that the finest luxury is often found not in a suite upgrade or a private transfer, but in a single object that makes the world feel worth exploring. Pick up your copy at the Louis Vuitton boutique nearest you — and start planning the journey.